Fans are 291% more likely to engage with brands than non-fans!
Shared by admin Friday, January 13, 2012

The total conversion rate for fans, obtained by dividing the total users who performed an action by the total who clicked on an ad, is 19%, compared to 7% for non-fans. “This research makes the value of a fan obvious, with quality fans converting at more than 500% in some instances…” Read more

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